Visual Plagiarism is a multifaceted term. Like text based plagiarism, visual plagiarism is “the use in whole or in part of the work of others without crediting the source of the work through appropriate documentation”1.
Taking a non-text approach , Visual Plagairism “is copying and assuming the ideas of another artist or entity that owns the rights to their own visual material .2. This includes things like (1) borrowings ideas from another marketing campaign for your own and (2) taking an image, adapting it slightly then claiming it is significantly different .
In a classroom it is understood that artists do draw inspiration from others and will create works based on them. This is acceptable as long as the creator:
Outside of academia creators need to be very careful as there are legal / trademark implications.
To avoid Visual Plagiarism:
For some example of what to avoid, see the slideshare by Meier. It provides four really good examples of controversial visual plagiarism cases.
1. Centre for Advancement of Teaching and Learning, University of Manitoba. Preventing Visual and Spatial Plagiarism. Available Online: https://centre.cc.umanitoba.ca/integrity/preventing-visual-plagiarism/
2. Meier. What is. Usual Plagiarism? Available online: https://www.slideshare.net/meier106/visual-plagiarism
3. Academy of Art University. Faculty Training: Visual Plagiarism. Available Online. http://faculty.academyart.edu/faculty/teaching-topics/tips/visual-plagiarism.html